Our Approach to Your Digital Transformation Success
Our Digital Transformation methodology is underpinned by taking a deep-dive into understanding your company’s objectives and unique value propositions [Discovery], supported by comprehensive competitor and online market analysis [Research] and an in-depth review [Audit] of all of your digital assets to ensure that we identify the sweet spot for delivering optimal [Digital Strategy] results as quickly as possible.
Following the initial discovery and online market research phase, our Digital Analysts are equipped with valuable insights on your organisation, your online market, target audience and competitors, and are ready to run a series of extensive digital audits across all of your digital assets in order to establish a digital marketing benchmark by identifying the strengths, weaknesses, opportunities and threats (SWOT) presented across each Digital Asset;
Our Online Research Specialists explore the following digital touchpoints that could be leveraged to support your Digital Marketing Transformation (DMT) strategy:
Facilitated Digital Marketing Transformation (DMT)
To remain competitive in an ever-changing connected multichannel world, businesses need to focus their efforts on bridging the gap between the organisation’s needs and the customer’s demands for seamless experiences across all digital touchpoints by adopting a digital first approach to delivering a successful marketing strategy.
BlueMagnet can assist your organisation in developing a Digital Transformation Strategy that will lead to stronger customer engagement and improved ROI through the alignment of your priorities with digital customer experience offerings. As your digital partner, we will facilitate the shift from business-focused to customer-centric digital transformation strategies by developing a roadmap to support an integrated digital strategy for businesses that want to drive improved digital experiences. Allow us to help your organisation maintain a world-class digital presence and see increased ROI in an ever-evolving digital world by staying up to date with the latest digital marketing trends to keep your business at the forefront for years to come.
We’ll help you put digital at the heart of your marketing strategy.
Why Choose BlueMagnet as your Digital Analyst Partner
Trusted By:
Gillian (CEO of BlueMagnet) is one of those extra-ordinary people you meet in life that truly makes an impact and adds value. I have worked with Gillian as a colleague and as a service provider and she always delivers comprehensive expert advice, simply, on time, and with a friendly smile. I have had the pleasure of dealing with her team now and she has managed to pass on those same traits to them. If you are looking for assistance to optimise your digital assets (from auditing your sites, to optimising them, especially from a search point of view, all the way to training your staff to empower them to do the same), then I have found no better person to turn to than Gillian and her team at BlueMagnet.
BlueMagnet has been an asset to our company. Their expertise has helped to grow the Property management division. We have proven results over a short time and cannot thank her enough. BlueMagnet’s knowledge of SEO and Google Adwords Management is second to none. We are proud to recommend them as am SEO specialist and Google Adword Campaign Manager.
BlueMagnet is a true expert in their field. In the murky waters of SEO and Adwords services in SA, they stand clean and clear above the competition. If you want to get the real deal from someone who knows the ins and outs of this dynamic field of expertise, BlueMagnet is your answer.
In a marketing specialisation so often characterised by smoke and mirrors, BlueMagnet cuts right to the point with expert, effective advice and strategic guidance. The campaign they managed was refreshingly efficient, and they have been great to work with.
BlueMagnet migrated content for our multilingual web platform to a new site. The migration improved market exposure, drove new inquiries, and tripled the number of keywords ranking in search engines. BlueMagnet communicated well and executed under a hard deadline. They’re a reliable partner with useful technical knowledge. They have such incredible people working at their company that you certainly feel that your website is in good hands.
A very big thank you from the Elingo team to BlueMagnet for the Discovery Workshop conducted on Friday. The feedback from our team has been amazing, and exactly what they were looking for. Very Professional and Fun!