A data-driven performance digital marketing and training company.

We continuously enforce and uphold best-practice standards and compliance in digital marketing.

BlueMagnet has been at the forefront of digital training and skills development for the past 12 years, with lecturers and trainers who are specialists in digital marketing research, analysis, strategy, UX, SEO, PPC and various other digital channels. All our trainers have hands-on practical specialist experience.

We have trained over 3,500 digital practitioners and marketing managers, 300 qualified professional digital marketing graduates, and more than 100 certified Search Engine Optimisation Professionals from more than 200 companies and 50 of South Africa's Top Agencies in various digital marketing skills.

BlueMagnet is a certified partner to the Digital Marketing Institute in Ireland (since 2012) and a Certified Google Partner.

We carry out comprehensive online market research for the core areas of your business, which includes detailed analysis and feedback on search interest and trends, online visibility, competitive threats, online consumer behaviour and best opportunities to reach your target audience online.

We assess whether your website is Google compliant and in line with SEO best practices. We benchmark your website against your competitors to identify the most effective way to achieve increase visibility, while identifying key issues preventing you from capturing your online market.
Your website is your most valuable digital asset and is the foundation to your digital strategy. Our skills and expertise in usability and SEO ensures that your website is continuously optimised for improved performance on Search Engines, while enhancing the user experience to drive higher conversions.
Our team of usability and search analysts have expert knowledge in ensuring that any transition to a new platform, server or responsive website is carried out with little risk of losing any Google rankings, organic visitors or conversions, while also facilitating the redirection of any referral or paid media traffic.
Guided by our comprehensive research, our channel specialists will work closely with your marketing teams or agencies to ensure that your digital marketing strategy is in line with your business objectives, while addressing your key market opportunities to gain optimal digital marketing ROI.
A user-centered website strategy is essential throughout the web design process to drive long-term savings and measurable value. Combining the science of SEO and art of UX, our web specialists will ensure that your website is healthy and Google compliant, and is designed to convert visitors faster.

Passionate about serving our clients

We deliver a personal, passionate & tailored service to each and every one of our clients, big or small.

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Passionate about Search and Usability

Our team comprises of digital marketing researchers, analysts, strategists, usability experts, and search specialists across all digital marketing channels, with a strong focus around user-centric and search engine compliant practices.


years digital experience


top performing campaigns


years SEO experience

O U R    V I S I O N

To be recognised globally as an authority on digital marketing compliance through excellence, best practice and ongoing education.