The Social Media Audit includes thorough research and influencer analysis, competitor analysis and benchmarking as well as a full sentiment and brand reputation which lays the foundation to create your social media for marketing strategy, editorial calendars, engagement plans, social media advertising, remarketing campaigns and define measurable KPI’s.
We work with social media marketing agencies and directly with brands to ensure best practice is adhered to, using a variety of advanced tactics performed by social media marketing professionals to ensure that your social marketing strategy is aligned to your business goals while delivering your brand message to the right people at the right time through awareness, thought leadership, education, inspiration and superior customer engagement using the most suitable social media channels.
Upon completion of the site audit, we provide actionable insights and recommendations that will form the foundation of your Social Media Marketing Strategy to ensure long-term and sustainable social media success.
Unlike most Social Media Marketing Agencies, our intention is not to hook you into long-term Social Media Management agreements. We believe that by empowering companies with in-house Social Media Marketing skills to execute the foundational components of your Social Media Strategy internally, our Digital Marketing Specialists can focus their expertise with a more holistic and strategy view of helping your business achieve sustainable long-term success.
Our Social Media Consultancy works with brands in creating their social media strategy to keep them ahead of the curb while achieving higher ROI. Our dedicated social media specialists will work with you to meet your business objectives and assist with your social media campaigns. If you already have an in-house Social Media team then we would be happy to consult with your social media marketers; content marketers or copywriters to ensure that you achieve the best possible Social Media Marketing results.
If you see value in owning your social media skills in-house and would like to learn how to do social media marketing more effectively yourself, then BlueMagnet is the ideal Social Media Partner for you. We’ll work with you to formulate a competitive Social Media strategy, and then coach you through a guided step-by-step process to becoming skilled in-house social media marketers to ensure that you are able to execute your Social Media Policy and Social Media Plan internally according to best practice guidelines.
We don’t just practice what we preach but also practice while we teach. We are South Africa’s first partner to the Digital Marketing Institute in Ireland offering the Certified Digital Marketing Professional Course which include modules such as Social Media, Content Marketing, Display and Video Advertising, which can be taken as independent courses, or as part of the complete 5-day Certified Digital Marketing Professional Certification Course.
We also offer our own short courses in Social Media Marketing such as Facebook Advertising and Facebook Business Manager training to assist companies in better managing their Facebook Business Page. We also offer customised courses for LinkedIn Advertising as well as Social Media Selling and Social Networking training. For those organisations requiring assistance with Online Reputation or Brand Sentiment marketing, our on-site personalised courses will be immensely valuable.