WordPress Developer/Designer with Advanced Technical SEO/AI Skills

Future. Skills. Ready.

WordPress Web Developer (Specialist Role)

About the job

This is a contract remote role for a WordPress & Technical SEO Developer. The individual will be responsible for developing and maintaining WordPress websites, implementing advanced technical SEO strategies, integrating various software and databases, and programming. The role also includes daily tasks of designing or maintaining websites and ensuring optimal site performance through continuous evaluation and optimisation.

RESPONSIBILITIES & DELIVERABLES

WordPress Development & Front-End:

  • Build, refine, and maintain WordPress sites using clean HTML5, CSS3, and JavaScript.
  • Implement responsive layouts, ensure cross-browser and device compatibility, and meet accessibility best practices.
  • Create light custom theme or child-theme tweaks, template overrides, and small PHP enhancements.
  • Routinely update WordPress core, themes, and plugins using staging and rollback plans.
  • Run malware and vulnerability scans, audit users and permissions, and harden logins.
  • Frequently test critical user paths, for example forms, checkout, search, and logins.
  • Back up sites before and after updates and verify restore points.
  • Produce a monthly maintenance report with tasks completed, risks, and recommendations.

Technical SEO:

  • Optimise images, fonts, and scripts to improve Core Web Vitals.
  • Monitor and resolve issues that affect LCP, CLS, and INP, use TBT in lab testing to diagnose.
  • Check error logs, fix broken links and redirects, and review Search Console issues.
  • Monitor and resolve Search Console coverage, page indexing, enhancements, manual actions, and security.
  • Validate sitemaps, robots.txt, canonical tags, pagination, parameter handling, and hreflang where relevant.
  • Review GA4 and GTM implementation at a high level and flag tracking gaps.
  • Maintain search-friendly migrations, pre-launch checks, staging noindex, parity checks, and post-launch monitoring.
  • Maintain redirect integrity, 301 mapping for URL changes, remove or 410 retired content, eliminate redirect chains and loops, and fix 404 hotspots.
  • Review server and application logs to identify crawl errors, spikes, or bot blocks, and coordinate fixes.

Advanced Technical SEO/AI / Schema Implementation:

  • Page- and element-level JSON-LD: Implement detailed Schema.org markup on WordPress to improve eligibility for rich results and strengthen topical authority.
  • Key schema types: Product, QAPage with multiple suggested answers, CollectionPage or ItemList, TechArticle, WebApplication, VideoObject, plus site-wide Organization and WebSite markup.
  • Implementation methods: Use Yoast SEO Premium Additional Schema per URL, or develop lightweight custom plugins or child-theme functions to inject JSON-LD via wp_head.
  • Content mapping and integration: Map ACF and other content fields to schema, manage schema alongside Yoast or RankMath and WooCommerce without conflicts, ensure correct nesting.
  • Rigorously tested deliverables: Zero errors in Google Rich Results Test and Schema Markup Validator, no Core Web Vitals regression, verify population in Google Search Console Enhancements.

EXPERIENCE & SKILLS

  • Advanced WordPress Development & Maintenance (including Design/CSS)
  • 5+ years JSON-LD at scale on WordPress
  • Strong PHP & Theme Development
  • Advanced WordPress Development
  • Experience with Multilingual and Hreflang Implementation
  • WooCommerce Customisation
  • Advanced schema implementation and nesting (Product, QAPage, ItemList, etc.).
  • Confident with Google Search Console, Rich Results Test, Schema Markup Validator, Lighthouse, PageSpeed Insights, GA4, and GTM.
  • Experience with setting up gtags, pixels, and event tracking (Incl. GA4/GTM/MetaPixels etc)

NB! If you meet these requirements only, please register your interest via our form where you’ll need to provide a CV and upload a short introduction video.

Why Work at BlueMagnet

Our team comprises of a collective of over 45 years having delivered professional digital marketing research analysis, strategy, online advertising, paid search, social media and search engine (SEO), user-centric (UX) compliant web development and design specialists across all touchpoints. We are have been practicing digital marketing in South Africa for as long as Google and Facebook has been in existence.

Founded in 2007, BlueMagnet proudly carries the reputation as the longest standing SEO Training Company in South Africa – endorsed by the Association for SEO Professionals South Africa (SEOPSA) – having trained some of the top SEO Agencies in South Africa. BlueMagnet was the first accredited South African Training Partner to the Digital Marketing Institute (DMI) in Ireland, having provided the internationally recognised Certified Digital Marketing Professional accreditation to over thousands of students across Africa since 2012. BlueMagnet has been at the forefront of digital training and skills development for the past 12 years, with lecturers and trainers who have hands-on practical experience in digital marketing research, analysis, strategy, UX, SEO, PPC and various other digital channels.

All our Digital Marketing Consultants have achieved outstanding grades in the internationally recognised Professional Digital Marketing Certification through the Digital Marketing Institute (DMI). Our Search Marketers are all Google Ads and Analytics qualified and have also completed SEOPSA’s SEO Professional Certification Program. Our Digital Marketing practitioners continuously enforce and uphold best-practice standards and compliance in digital marketing, ensuring that we adhere to a strict code of ethics and white-hat principles.

Our user-centered design methodology is based on the Human Factors International (HFI) framework which has been perfected over the past 30 Years. Recognised as the global leader in user experience (UX) design, HFI have incorporated best practices across every part of the user-centered design process including UX strategy, innovation, user research, structural design, detailed design, testing and validation.

We apply a stringent recruitment, selection and upskilling process to ensure that we employ the most experienced and technically competent Digital Marketing Experts in South Africa to deliver only the best Digital Marketing Services to serve our valued clients. Our Google specialists draw experience directly from the world’s leading advanced Search Marketing conferences, staying ahead of the latest Google algorithms, search trends, and search marketing tools.

We continuously evaluate available technologies to ensure that we utilise the most accurate and sophisticated digital marketing tools and software to conduct Website, SEO, UX, Google Ads, Content, Social Media, Online Brand Reputation, Sentiment and Analytics Audits; as well as Competitor Analysis; Online Market Research and ongoing Digital Marketing performance benchmarking, optimisation and management.

BlueMagnet partners with only the best web development companies and responsive web design companies, to ensure that your website is planned and development according to the highest standards.

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Years Digital Marketing Experience
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Top Performing Digital Campaigns
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Trained Digital Marketing Professionals
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Years SEO & UX Experience

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