Certified Digital Marketing Professional
3-7 June 2019
8:30 am to 4:30 pm including lunch and refreshments
Location & Venue
JohannesburgStatford Office Park, Broadacres. Fourways.
R20,995 ex. vat.
Includes refreshments, lunch & training material. Group discounts for 3 or more delegates from the same company. Early Bird Discount: Save 10% if paid 30 days prior to the course date.
Please take note: Early Bird and Bulk Discounts do not apply in conjunction with promotions.
Limited to 20 delegates per course. Book early to avoid dissapointment.
This 5-day practical course will provide you with an introduction to key digital marketing specialisms, from mobile marketing and social media marketing to Email marketing, PPC marketing and SEO; taught by leading digital marketing practitioners.
By the end of this program, you will be able to:
- Increase your website’s visibility through search engine optimization techniques
- Drive qualified traffic to your website through pay-per- click advertising
- Execute digital display campaigns
- Capture, segment and manage email subscribers in order to plan and execute a successful email marketing campaign
- Use suitable social media channels for different business goals and objectives
- Measure and optimize your social media campaigns
- Leverage mobile marketing for its micro-targeting advantages
- Analyze and optimize your overall digital marketing activity
- Create a formal digital marketing plan for your business
There are ten modules in this course that provide in-depth coverage of all of the key disciplines required for best practice digital marketing. The titles of the ten modules are: -
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- SEO (Search Engine Optimization)
- Paid Search (PPC) with Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics with Google Analytics
- Digital Marketing Strategy
30 Hours | 10 Modules
Whether you're a complete beginner, business owner or marketing professional looking to upgrade to digital, this course is perfect for you.
Widely attended by Marketing Managers, Digital Managers, Online Marketers, Digital Media Consultants, Internet Marketing Consultants, Search Engine Marketers, Social Media Co-ordinators, Website Owners, e-Commerce Managers, Webmasters, Communications Managers, Content Managers, Copywriters and Online Publishers.
Our courses are reviewed by the Syllabus Advisory Council, which is composed of leading digital companies including Google, Facebook, Twitter and LinkedIn. Our learning content is shaped by the industry stakeholders that matter most. The Professional Diploma in Digital Marketing will give you an in-depth understanding of how to effectively strategise and implement powerful digital marketing campaigns that convert. From social media marketing to search marketing, you’ll learn everything you need to excel at your digital marketing career.
Did you know that 92% of our graduates have said that our course has had a positive impact on their career?
Become a Certified Digital Marketing Professional today.
The internationally recognised Professional Diploma in Digital Marketing course is the global certification standard for digital marketing; designed and taught by industry experts and validated by the world’s leading and most influential brands. Students who complete this course will be eligible to take the Digital Marketing Institute's internationally recognised Certified Digital Marketing Professional accreditation.
Important Notice: This course is not SETA accredited and is not registered with the Department of Higher Education in South Africa as a tertiary qualification, however the accreditation is approved and credit rated by the Scottish Qualifications Authority at Level 8 on the Scottish Credit and Qualifications Framework (SCQF), and is comparable to Level 5 on the European Qualifications Framework.
BlueMagnet is an accredited Global Training Partner to the Digital Marketing Institute.