Practical Workshop: On-Page SEO

 21 April'16 (1 Day) Johannesburg

Our search engine optimisation (SEO) specialists will teach you how to optimise your web pages for targeted search terms in order to assist search engines (i.e. Google) to crawl and index your content correctly for the targeted search terms that you wish to rank for.

SEO is about being fresh and relevant. By understanding what users search for and how to make your web pages both bot (Search Engine Robots) and user (online customer or reader) friendly, you will be taking the first step towards increase your Google market share.

Subject Matter Experts

Gillian Meier

Gillian Meier

Founder - Chief Executive Officer
Ceri James, Executive Director

Ceri James

Partner - Business Development Executive

What you will learn

  • How to use keyword research tools to find target search terms
  • Understand how search engines crawl pages
  • What is meta data and why is it important
  • How to apply keywords naturally throughout your web pages
  • Spam tactics to avoid
  • Duplicate content penalties and how to avoid them
  • How to measure your ranking performance on Google

Note: We recommend participants register for our Keyword Research course prior to attending this workshop, and the Off-Page SEO Workshop following this course.

Who should attend

Search Engine Optimisation (SEO) Practitioners, Online copywriters, Bloggers, Marketing Managers, Digital Managers, Journalists and Content Specialists.

R1,950 ex vat. Includes course materials & lunch.

Early Birds save 10% if paid 30 days prior to course date.

Bulk Bookings & Package Discounts available.