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Workshop: Successful Online Advertising |
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Learn how to advertise online
effectively while understanding the power of web metrics and measurement tools
for maximum ROI. Whether you are creating your company's advertising strategy,
or represent a company in an online sales capacity, then you should attend this
workshop to better understand the various online platforms, tactics and tools
available to the online advertiser. This workshop will help you to discover the
power of free and paid for online advertising tactics to gain optimal exposure
for your business.
Course Contents:
- Planning your online advertising strategy.
- Building an online advertising strategy that delivers
measurable success and ROI.
- Exploring the advantages and disadvantages of online
advertising.
- Implementing Free Online Advertising that work:
Article Marketing, SEO, RSS, Traffic exchange, Affiliates)
- Understanding the low-cost online advertising channels
and how to maximize ROI: PPC, E-zines, Banner Advertising, Press Releases,
etc.)
- Advertising methods to avoid.
- Power advertising tips- Analyzing the success of
advertising. Metrics to analyze measure ROI.
- Integrating your online campaigns with social media
and traditional platforms.
When:
Refer to Training Schedule or contact us for more information.
Duration:
1 Day Workshop
Cost:
Open Workshops – R1,750 ex vat p/delegate.
On-Site Sessions - R12,000
ex vat p/10 delegates.
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